Paid Advertising
Meta campaigns judged on leads, not likes
Campaign brief, audience build, creative, launch approval, then continuous optimisation and honest reporting.
Meta advertising works when the offer, the audience and the creative are matched — and when someone reviews the numbers often enough to act on them.
Your ad account, your data
Campaigns run inside your own Business Manager. You keep the audiences, the pixel data and the creative library.
Optimised weekly
Budget pacing, audience refresh and creative rotation reviewed on a fixed cadence, with spend, leads and CPL reported against target.
What's included
Campaign strategy
Objectives, funnel stages and budget allocation agreed up front.
Audience building
Interest, lookalike and retargeting audiences built from your own data.
Creative production
Ad creative and copy variants produced and tested, not recycled.
Pixel & conversion tracking
Events, conversions API and attribution set up correctly.
Weekly optimisation
Budget pacing, bid strategy and creative rotation reviewed regularly.
Lead & ROI reporting
Spend, leads, CPL, conversions and return, reported monthly.
How the engagement runs
- 1
Campaign brief
Objective, offer, budget and success metrics agreed in writing.
- 2
Audience
Audience research and segment build inside your ad account.
- 3
Creative
Ad copy, statics and video produced for each segment.
- 4
Campaign setup
Structure, tracking and budgets configured.
- 5
Approval
You approve creative and budget before anything goes live.
- 6
Launch & optimisation
Go live, then continuous testing and refinement.
- 7
Reporting & billing
Lead and sales reporting against spend, monthly.
Let’s talk
Ready to grow your business online?
Facebook and Instagram campaigns built around audiences and creative, optimised against cost per lead.
- Reply within one working day
- No obligation, no pressure
- Fixed price before we start